Development of territorial marketing of Donetsk Oblast.
Keywords:
territorial marketing, international competitiveness of region world financial centerAbstract
Basic directions of strategy of regional development of the Donetsk area are certain in the context of forming of the program of her territorial marketing, which the financial is and innovative to composition, that it is possible to connect within the limits of direction the «Donetsk area as factory of innovations». He foresees creation of productions of the sixth technological mode, transport, market and financial infrastructure. Geopolitical vantage-ground, bringing in and maintenance of investments accompaniment of trade agreements in the world market will allow to promote international competitiveness of region and to get status of world financial center.References
Макогон Ю.В., Таранич А.В., Хаджинов І.В. Донецкая область как фабрика инноваций в контексте становления стратегии ее
регионального развития и территориального маркетинга // Вісник Хмельницького національного університету. Економічні науки. —
Хмельницьк, ХНУ, 2011. — №4. — Т.1. — 328с. С. 186-190