Using the of international experience of innovation in the hotel business
Keywords:
innovation strategy, hotel ménage, competitiveness, financial risk, process of service, long term strategyAbstract
This article was aimed to analyze the dynamics of development and innovation in the hospitality industry. Author was established that innovation act as a stimulus for further development of the hotel business, allow companies not only to occupy leading positions in their respective market segments, but also meet international standards of hotel service. The need to introduce innovations in domestic hotel companies to reach more potential customers hotel-restaurant-sheet is grounded. Author did conclusions on the feasibility of using innovation as an important tool of development for hotel management companies on the basis of the study. the conclusions were made on the feasibility of using of innovations as an important of development tool for hotel management companies based on the research. The use of new technologies in the management of investment processes hotel and restaurant business on the modern stage of economy development is an important task, which causes considerable interest in the management companies in this sphere proposed as a generalization. The research results, presented in the article, can be used as a source of information for the construction and improvement of investment attractiveness of hotel and restaurant complexReferences
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